Wednesday 9 April 2014

Text fonts for titles


(We decided prior to creating this that the title will be 'RED INK' not 'INK RED' due to feedback from members of our target audiences.)
Personal opinion: I think that the font 'Chiller' is the best of the four fonts I decided were possibilities. This is because I think that it looked the best out of the three due to its rugged and strange aesthetics, making it look more frantic and interesting. The others are too simple and normal, I wanted the font to reflect the tone of the movie which is disjointed and weird.

Audience feedback
Ryan:
'I thought that the best font was Chiller because it looks like blood and that it was the one of the four that is more suited to a thriller genre.'

Jared:
'I like the second and the fourth fonts.'
Me:
'Why is that ?'
Jared:
'I just think that out of the four, they are the ones that stand out, I agree that the first font is too cartoony and that the third one is too blocky. I guess that those two are just the more interested and suited.'

Feedback on the thriller we recieved on our first complete draft

The target audience generally found that the thriller was hard to follow with its constant flash backs and complex story line. At this point I decided that we would no longer be using the idea of flashbacks and would revert back to a more conventional and standard approach to the chase scene. Another thing that was picked up on by our target audience was that the thriller introduction may be more effective without the use of dialogue. This includes the dialogue in the final scene and as this scene was driving the thriller opening over the recommended length anyway and so was dispensable. Thirdly the dark night time setting of the thriller was brought into question. It was a huge cliche that murders happen in the night so nobody expects them in the day. I decided to challenge this convention and the members of the target audience thought it was an interesting idea.

Audience feedback

(Due to a technical fault with the video file we cannot upload the video of our presentation to the media class however we can still react and adapt around the feedback that we received due to the fact that we took note of the feedback we received.)

One thing that was quickly noted as a problem with our introduction was that it seemed like a concluded video from the ideas that were presented. To fix this I will either add extra scenes to avoid it seeming like this or I will adjust certain aspects in the post production stage to make the film more like a conventional thriller opening. An example of how we can do this is through the use of titles, possibly say 'Based of a story by....' etc. which will make it more obvious that the video is a introduction rather than a concluded piece.
           From the target audience feedback from the presentation we also got a better idea of which title should accompany the thriller, which after our initial ideas were rejected, was discussed in detail. As the storyline of the thriller was that the murderer is a reporter I came up with the idea 'Red Ink' and this was generally accepted by the audience of the presentation. We then briefly discussed the font that could be used in the thriller, during which I said my idea of using a font that resembled the colour and ruggedness of writing in blood.
           A third thing that I got feedback on for the thriller was that the idea of an amnesia victim who has flash backs about a chase may come across as a bit hard to understand by the audience. I always knew that it would be a challenge to create an introduction in this way effectively and so wasn't surprised by this comment however it did make me consider whether or not I should scrap the idea.
           Another flaw that was generally agreed with was that all of the blood, weapons and gore would come across as too cliché to the audience and I agreed with the feedback generally. I could understand why the chainsaw etc may come across as stereotypical of a thriller with a  horror subgenre and so removed it from the plans. It didn't seem like a good choice to me anyway, but I thought it may add to the strange intimidating mise-en-scene in the kitchen scene and so added it to my storyboards.
           Finally when we asked the members of our target audience what type of music they thought should accompany our thriller they generally responded with the usual thriller conventional type of music that is usually used in this area of film. This being disjointed ambient music as well as tension building pieces. This was something that I already had in mind however hearing it from our target audience made it a more firm decision.


(This is the PowerPoint I used in the presentation to the
class, unfortunately the video of it couldn't be uploaded)